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Social Media Content & Strategy

Scroll-stopping content that builds community and converts.

Social Media Content & Strategy

What We Deliver

Platform-native content strategies and visuals built for Instagram, TikTok, LinkedIn, and beyond. We create content that performs, not just looks good — built around audience behavior, algorithmic reality, and your brand voice.

Included

  • Content strategy & editorial planning
  • Short-form video (Reels, TikTok, Shorts)
  • Static & carousel post design
  • Story and highlight creation
  • Caption copywriting
  • Community management
  • Influencer coordination & campaigns
  • Analytics, reporting & optimization
  • Paid social creative (Meta, TikTok, LinkedIn Ads)

About This Service

Studio Xepha is a social media content and strategy agency based in Berlin. We produce platform-native content for Instagram, TikTok, LinkedIn, YouTube Shorts, and beyond — combining strategic planning, creative production, and data-driven optimization to grow your brand's presence and convert followers into customers.

Our approach starts with strategy: we analyze your brand positioning, competitive landscape, audience behavior, and platform algorithms before a single post is created. We then build a content system — not just one-off posts — designed to grow consistently over time.

Everything we produce is made for the platform it lives on. TikTok content is created for TikTok. LinkedIn content is created for LinkedIn. We understand the format, pace, and audience expectations of each platform, and we produce content that belongs there — not content that was repurposed from somewhere else.

Our Process

01

Strategy & Audit

We audit your current social presence, analyze competitors, and develop a data-backed content strategy aligned with your business goals.

02

Content Planning

We build a monthly content calendar with post types, topics, formats, and publishing schedule — reviewed and approved before production.

03

Production

Video, photography, and graphic design all produced to platform specifications and your brand guidelines.

04

Publishing & Community

We publish on schedule, respond to comments, and manage your community to drive genuine engagement.

05

Reporting & Optimization

Monthly analytics reports with key metrics and actionable recommendations to continuously improve performance.

Who This Is For

  • Consumer brands building Instagram and TikTok presence
  • B2B companies growing their LinkedIn audience and lead generation
  • E-commerce brands running product-focused social campaigns
  • Startups launching their first social media presence
  • Hospitality and F&B brands driving local awareness and bookings
  • Personal brands and founders building thought leadership
  • Brands running paid social campaigns and need high-performing creatives

Frequently Asked Questions

What platforms do you manage for social media?

We specialize in Instagram, TikTok, LinkedIn, and YouTube Shorts. We also support Facebook, Pinterest, and emerging platforms depending on your audience. We advise on which platforms make the most sense for your brand and goals.

Do you create the content or just manage the strategy?

We do both. Our team handles strategy, content planning, production (video, photography, graphic design), copywriting, publishing, community management, and reporting — all under one roof.

How much content do you produce per month?

Content volume is tailored to your goals and budget. Typical packages range from 8–12 posts per month (light) to 20–30+ posts per month (full content program). We recommend the right volume based on your platform, audience size, and goals.

Can you run paid social ads in addition to organic content?

Yes. We produce paid social creatives (video and static) for Meta Ads, TikTok Ads, and LinkedIn Ads, and can work alongside your media buying team or manage campaigns directly.

How long before we see results?

Organic social growth takes time. Expect meaningful engagement and follower growth within 3–6 months of consistent posting. Paid campaigns can drive results much faster. We align on realistic KPIs and timelines from day one.

Can you work with our existing in-house team?

Yes. We regularly collaborate with in-house marketing teams as an extension of their capacity — handling production while they manage brand direction, or vice versa.

Ready to start?

Tell us about your project. We'll get back to you within 24 hours.

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